The Language of Localization defines 52 terms that every business professional should know, even professionals who do not specialize in localization. In a global market, every business person needs to understand the importance of localization and be able to speak intelligently with localization professionals.
Expertly compiled and edited by Katherine Brown-Hoekstra, this book is a useful reference for localization experts, managers, students, and any business person who works in a global market.
The Language of Localization is a collaborative effort with fifty-two expert contributors, all known for their depth of knowledge. You will probably recognize many of their names, and you will probably want to learn more about the ones who are new to you. Each contributed term has a concise definition, an importance statement, and an essay that describes why business professionals need to know that term.
Katherine (Kit) Brown-Hoekstra
Katherine (Kit) Brown-Hoekstra is an STC Fellow, an experienced consultant with over 25 years of experience in technical communication, much of it working with localization teams. As Principal of Comgenesis, LLC, Kit provides consulting and training to her clients on a variety of topics, including controlled language, localization, content strategy, and content management. She speaks at conferences worldwide and publishes regularly in industry magazine.
