Strategy (Greek “στρατηγία” – stratēgia, “art of troop leader; office of general, command, generalship”) is a high level plan to achieve one or more goals under conditions of uncertainty. Strategy becomes ever necessary when it is known or suspected there are insufficient resources to achieve these goals.

Receive exclusive access to members-only content, invitations to in-person and virtual events, and sneak peeks at new tools and emerging technologies. Join today!
Join Now!Categories
Authors
VIDEOS

Recent Posts
- How to fuel creativity in the workplace
- WHAT STORYTELLING MEANS TO VOICE AND TONE STRATEGY
- Viewpoint: Patient-focused Healthcare Information Requires an Omnichannel Content Strategy
- Viewpoint: The Disconnect Between Content Strategy, Information Science, and Healthcare
- The Need for Plain Language in “Terms and Conditions”