Maxwell Hoffmann is a content strategist with a strong background in localization, globalization, search engine optimization and technical documentation. He has provided hands-on training to over 1,500 people in scalable, multi-channel publishing solutions. Hoffmann is a periodic author of technical how-to articles for industry journals and is also a frequent presenter at content marketing and intelligent content events.

Twitter: http://www.twitter.com/maxwellhoffmann