Scott Abel
Known affectionately as “The Content Wrangler,” Scott Abel is an internationally recognized...
Read More
Category: CATEGORIES
WHAT STORYTELLING MEANS TO VOICE AND TONE STRATEGY
This post is part of the book Voice and Tone Strategy: Connecting with People Through Content, the...
Read More
Viewpoint: Patient-focused Healthcare Information Requires an Omnichannel Content Strategy
In a previous post, I shared with you my brain cancer diagnosis, and my observations of the way...
Read More
Viewpoint: The Disconnect Between Content Strategy, Information Science, and Healthcare
You can learn a lot about the need for content strategy and information science by undergoing...
Read More
The Need for Plain Language in “Terms and Conditions”
The biggest lie we tell almost daily is “I have read and understood.” Users who click “I agree” in...
Read More
Receive exclusive access to members-only content, invitations to in-person and virtual events, and sneak peeks at new tools and emerging technologies. Join today!
Join Now!VIDEOS
