Carmen Simon, Ph.D., is changing how the world communicates. A cognitive scientist, she has helped some of the world’s most visible brands craft memorable messages by focusing on how the brain works. Carmen is the founder of Memzy, a presentation design and training company. She holds doctorates in both instructional technology and cognitive psychology and is a recognized expert in presentation design, delivery, and audience engagement. Her sought-after keynote speeches unveil science-based techniques for getting others to see your way, remember your way, and go your way.