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About The Author
Known affectionately as "The Content Wrangler," Scott Abel is an internationally recognized global content strategist who specializes in helping organizations deliver the right content to the right audience, anywhere, anytime, and on any device. He writes regularly for business and content industry publications, is frequently selected as a featured presenter at content industry events, and served on the faculty of the University of California, Berkeley, School of Information. Scott's message is clear: Content is a business asset worth managing efficiently and effectively. His firm, The Content Wrangler, exists to help content-heavy organizations adopt the tools, technologies, and techniques they need to connect content to customers.
Freelance Writers Create Success with High Tech Clients
November 6, 2006
Ready, AIIM, Fire: Adobe to Release PDF for Industry Standardization
January 29, 2007
The User Is Always Right: A Practical Guide To Creating And Using Personas On The Web
September 27, 2007
Author IT Ditches The Desktop: New Hosted Solution Announced
August 14, 2007
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- WHAT STORYTELLING MEANS TO VOICE AND TONE STRATEGY
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